Name
Becoming Customer Obsessed: British Gas’s Journey (so far…)
Date & Time
Wednesday, October 14, 2020, 10:00 AM - 10:30 AM
Timezone
(UTC-04:00) Eastern Time (US & Canada)
Description
British Gas has become a CX leader in the utility industry by adopting a customer obsessed, solutions-led mind-set that is part of an exciting new strategy to evolve into a service business that sells energy, rather than an energy business that sells services. Learn how British Gas is leveraging journey mapping as a key cornerstone to this strategy, and how the organization is working alongside Quadient to deliver a truly personalized omni-channel experience for its customers.
Speakers
Location Name
EMEA/AMER Pres – Inspire Breakouts
Customer, CX, Strategy
Utilities
Customer Journey Mapping, Inspire